XSplit Developer, Splitmedia Labs, acquires Strexm part of the $10M Investment strategy

XSplit Developer Acquires Premier Overlay Editor, Strexm, as Part of $10M Investment Strategy

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As part of $10 Million investment strategy, SplitmediaLabs, innovative Hong Kong-based software company and makers of industry-leading internet broadcast and live streaming software, recently announced the acquisition of Strexm, a popular live stream overlay management tool.

The acquisition aims to create a connected platform that provides content creators and players with flexible tools for best broadcasts, events, tournaments and communities.

Previously, SplitmediaLabs announced the acquisition of both Player.me and Challonge, which, combined with XSplit and Strexm, can count over 8Million registered users, 2Million unique monthly visitors, and 900K+ tournaments created each month.

Stream Overlay Pro, a stream overlay tool currently in development that enables tournament organizers to create and manage professional stream overlays, was also acquired by SplitmediaLabs. Erick Rodriguez, creator of Steam Overlay Pro, will join the SplitmediaLabs to continue driving the development of the tool.

“The team behind XSplit have an incredibly convincing vision for what it will evolve into, particularly following the acquisitions of Player.me and Challonge, and the fit was obvious. With these resources behind us, Strexm will continue to build into the premier stream overlay editor for video creators and, together with XSplit, morph into the next-generation platform for broadcasters, players, and fans to connect around their favorite games” — Gareth Reynolds, Strexm Co-founder


At TwitchCon 2016Strexm v2.0 was introduced the newly overhauled overlay management tool to provide the most efficient, dynamic and flexible overlay editor available to content creators. With Strexm v2.0, live streaming would be easy with the intuitive drag and drop overlay editor. In addition, stunning overlay designs can be easily created without the need for Photoshop or graphic design skills, and instantly import it into XSplit or OBS.

Strexm also adds custom widgets, alerts, and over 150 customizable overlays to their service, which are tailored around the latest titles, including Overwatch, Doom, League of Legends and more. Broadcasters can also easily add overlay-designed polls, goals, labels, timers, and more to their broadcast and create new opportunities for interactivity with their viewers. Whilst previously only supporting Twitch, Strexm will also offer support for Hitbox & YouTube Gaming, with support for Beam and other services coming soon after.