2020 is a record year for realme as the brand has claimed the top spot in the Philippine smartphone market, among other records globally. To celebrate the milestone, and to add some flair to the brand’s campaigns, realme has intrdouced its new official brand character – REALMEOW.
REALMEOW is realme’s “Chief Trending Officer,” and it features a bold and “street-style” design that represents realme’s “Dare to Leap” spirit.
What makes REALMEOW even more interesting is that the character is co-designed by Mark Walsh, an animator from who worked on several Pixar classics, including Finding Nemo and Monsters Inc. Walsh joined the realme Design Studio as creative consultant to create the character REALMEOW.
To introduce REALMEOW, realme released a teaser trailer-style video for the new character, and it showe REALMEOW in action! You can watch the video now at the official realme Facebook page.
Alongside the new trialer, realme Global launched a limited REALMEOW gift package to celebrate the upcoming new year . This merchandise will also be available in the Philippines soon. In the future, realme will launch customized smartphone and AIoT products based on REALMEOW’s design and look.