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    Acer Goes Green with their new Earthion Mission and the Acer Vero

    Good guy, Acer.

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    As certain sectors of the world are trying their best to create measures to reduce, recycle and reinvigorate resources, Acer, one of the bigger tech players in the market, launched a new mission to help save the earth – hereby dubbed as “Earthion”.

    The goal, aside from including environmental issues as a core part of Acer’s mission and vision, but to commit itself and pledging to achieve 100% renewable energy usage by 2035. This is a great feat if they’re able to achieve it.

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    This isn’t Acer’s first foray into energy saving measures. In 2008, it adopted CDP’s global global disclosure system to manage the environmental impacts of its supply chain, and even expanded the system to two tiers of supplier engagement. In 2012, Acer began setting carbon reduction targets through energy management and green energy use, taking 2009 as the baseline year. Through constant efforts and drive, the Acer Group, including its global operations and subsidiaries, successfully achieved its 2020 target of reducing its carbon emissions by 60% worldwide.

    With the Earthion Mission, Acer primarily will focus on these topics:

    • Energy – using 100% renewable energy, as a goal
    • Product Design – green innovations
    • Packaging Design – using less packaging and more recycled materials
    • Production – minimizing impact on the environment
    • Logistics – leaving a smaller carbon footprint
    • Recycling – recycling, reusing, and repurposing resources

    In fact, one of the main highlights from Acer’s Global Press Conference is the introduction of this initiative on a new Acer Notebook.

    Introducing the Acer Aspire Vero, a Sustainability-focused Notebook

    The Acer Aspire Vero uses Post Consumer Recycled (PCR) Plastic on its entire chassis and keyboard caps. Eco-friendly packaging takes this a step further: the Aspire Vero ships in a box made from 80-85% recycled paper pulp, and plastic bagging for adapter protection is reduced by using paper sleeves instead. Furthermore, the laptop bag and the sheet between the keyboard and screen is made with 100% industrial recycled plastic.

    This emphasis on sustainability carries over to the design language, too. All graphics on the shipping box are printed with soy ink, and the notebook itself contains no paint on the chassis, reducing the impact on the environment. It is held together by easily-accessible, standardized screws for a simpler disassembly process. The notebook stands out with unique yellow and volcano grey accents on its bumpers, and the text on the R and E keys have been inverted, calling out the 3 Re’s: reduce, reuse and recycle.

    According to Acer, being sustainably doesn’t mean letting go of design. This should work hand-in-hand. And aside from that, Acer was able to fit the Aspire Vero with solid specs like a very powerful 11th Gen Intel Core Processor with Intel Iris Xe Graphics and 1 TB M.2 SSD for bigger storage space. The notebook also comes with Intel® Wi-Fi 6 (Gig+), a USB Type-C port, two USB 3.2 ports and an HDMI 2.0 port for video-out.

    As of now there are no local prices for the Acer Aspire Vero but we feel there’s a market for this for environmentally-conscious up and comers who want a notebook that doesn’t look good but makes them feel good about helping the world as well.

     

     

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    Colin Chanhttps://www.ungeek.ph
    Managing Partner and current sitting mascot of Ungeek. He's hell bent on trying to popularize a segment called HypeGeeks where he hypes just about anything that he fancies. He also loves yellow, and anything new. He's pretty much a marketer's dream and will buy useless stuff just because.

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