The new Xiaomi 17T Series is flying off the shelves as eager users are lining up to get a taste of its capabilities. This historic launch on June 22, 2026, saw the Xiaomi 17T Series co-engineered by Leica achieve a massive 134% Year-over-Year (YoY) growth during its first-day sale. This triple-digit surge continues a significant growth trend that began in 2024, when the T Series first recorded 78% growth, followed by a 135% jump for the subsequent generation. Such consistent momentum reinforces the brand’s powerhouse status in the Philippines, proving its unique ability to deliver premium, flagship-level innovation that resonates deeply with a wide range of local buyers.
The launch excitement was further amplified by dedicated fan events held at prominent retail locations, including SM Megamall, SM North EDSA, and SM Mall of Asia. Superstar ambassadors like Gabbi Garcia, Mika Salamanca, Bianca de Vera, and Dustin Yu joined the festivities, welcoming some of the very first owners of the new devices.
“Our strategic focus on driving meaningful innovation—especially with the advanced telephoto lens technology co-created by Leica in the Xiaomi 17T Series—has clearly paid off with this historic 134% YoY growth,” said Tomi Adrias, head of marketing at Xiaomi Philippines.
“It proves that Filipino consumers deeply value professional-grade photography and high-caliber technology that doesn’t compromise. We are incredibly grateful for the continued trust of our local community across three generations of the T Series.”
Technically, the Xiaomi 17T Pro stands out by introducing the series-first periscope telephoto lens, a rare feature in midrange hardware that supports up to 5x Optical Zoom and an advanced AI Zoom that reaches 120x. Both the Pro and standard 17T models feature the Leica Summilux optical lens for crisp “Live Moments,” while under the hood, the series utilizes high-performing MediaTek Dimensity 9500 and 8500 processors to ensure seamless performance across photography, work, and play.
The Xiaomi 17T Series is available on Xiaomi PH’s Online Shop, official Shopee and Lazada stores, as well as authorized Xiaomi stores nationwide.