OPPO introduces the OPPO Blast mobile game, aims to gamify in-store experience

OPPO, in partnership with Mineski Philippines, has recently launched OPPO Blast, a mobile game exclusively that’s playable in  selected OPPO Brand Stores in Metro Manila. This new game is OPPO’s way to innovate the in-store consumer experience by giving buyers an immersive and fun way of experiencing the different OPPO smartphones.

The OPPO Blast mobile game went live last May 16 via Lyka’s official Facebook page, and it will be available for game preview on Lyka Games for a limited period. However, buyers may continue to access the game via a QR code display when they visit select OPPO Brand Stores in SM Megamall, SM North EDSA, SM Mall of Asia, and Glorietta.

As for how it plays, players must let Ollie jump and fly higher by collecting lots of lightning bolts. There are also boosters like the rocket that will help Ollie fly faster and farther to collect more lightning bolts to earn more scores. The game is over when Ollie stops catching lightning bolts to stay charged, so players must be able to hit the jump pods or the rocket to go higher into the game.

“We aim to diversify our product experiences to suit the needs and wants of different types of consumers. As we continuously expand our e-commerce programs and platforms including a potential expansion in Lyka as part of the brand’s e-commerce pipeline in an effort to meet the needs of the more digital consumers, we’re also innovating in-store experience for consumers who still prefer going to our stores by gamifying their product experiences to allow them to get a better feel of which OPPO smartphone suits their needs best. We are aware how mobile gaming has become very popular to our Filipino consumers so there’s no better way for us to give our consumers a better brand and product experience than through a mobile game,” says OPPO Vice President for National Sales Zen Han.

For more info on OPPO Blast, visit  OPPO’s official website at www.oppo.com/ph.