HUAWEI today unveiled its new Pura 90s Series at the Flagship Product Global Launch Event in Kuala Lumpur, Malaysia.
This new flagship lineup consists of the Pura 90s Pro Max and Pura 90s Pro, with both phones being called the new “King of Imaging.” That’s because these two devices feature some seriously impressive cameras.
To be exact, the Pura 90s Pro Max features a 200MP Ultra Large Sensor Telephoto Camera, an Ultra Lighting HDR Camera, and a 2nd Gen True-to-Colour Camera. The phone’s telephoto shooter promises to capture an impressive amount of detail for photos and videos, even at extreme zoom levels. Then, the Ultra Lighting HDR Camera should be a great partner for portrait photography, even at night. As for the True-to-Colour camera, this tech enables the phone to capture photos with accurate colors in all sorts of shooting scenarios.

Complementing these cameras are an array of AI features, including AI Composition for better shot framing, AI De-Glare for removal of window/mirror reflections, and AI Move, which gives users the ability to move and resize objects in the frame.
The Pura 90s Pro’s cameras are also quite impressive, as this model is headlined by an Ultra Lighting Macro Telephoto Camera, which enables the phone to take creative macro photos that have plenty of texture and detail.

As a bonus, the two phones also feature 5G connectivity, coupled with eye-catching designs. When it comes to looks, HUAWEI has a bunch of creative colour options for the Pro Max and Pro models, all guided by the Rhythm of Colour design philosophy, which combines clean design lines with a layered color palette. The phones also feature the industry-first Dual-Tone Gradient Mid-Frame to further enhance their looks.
For pricing, the Pura 90s Pro Max is priced at EUR 1,299 for the 128GB+512GB model, while the 12GB+256GB model is priced at EUR 1,149.
As for the Pura 90s Pro, it is priced at EUR 899 and EUR 1,049 for the 128GB+256GB and 12GB+512GB variants, respectively.
The new HUAWEI Pura 90s Series will launch in the Philippines this August. Pricing and availability details of these new flagships will be revealed at the launch.
More info on the upcoming PH release will be shared on HUAWEI PH’s official Facebook and Instagram.




